STEP 3:Turn that frown upside down....:)
My plans for my successful Viral Marketing Plan to obtain World Domination hit a bump in the road
this weekend as I found myself getting into more trouble than I needed at this particular time, with people whom I actually do business with. This is never a good thing to happen, and when it happens at a time when I am trying to expand my world markets, well let's just say it took some wind out of my sails. Not to go into heavy detail but this was a bad case of HE SAID-SHE SAID were things can get heated and people are likely to say things they were thinking but never expected to say out loud. And the next thing you know, we've got problems.
Anyway, today is monday. And I like Mondays for the most part. I am the kind of guys who looks forward to Mondays. New beginnings A fresh start. A blank slate and a chance to start over.
I am not going to look back or appologize for anything I said over the weekend. That is history. I am looking forward. That's right, this is a new day. I woke up this morning, had a big steamy bowl of oatmeal and called my broker and bought a hundred shares of Apple. It is a new day, that's for sure. Hey I may be stupid and immature and not the best businessman in the world...But the thing I am good at is changing the subject. And that is a skill that I should be very proud of.
VIRAL MARKETING STARTS WITH ME Step 3:
What to do when things get out of hand.
Change the subject quickly.
Set lofty if not unobtainable goals.
Focus on the new goals and forget about what just happened as quickly as possible.
Repeat when necessary.
DK
Monday, October 27, 2008
The Color of Night

I remember when I was a kid, I really admired Van Gogh. He was the artist who I most loved and whose life I most studied. His story was the classic redemption story of a guy who did this incredible work that obviously he fully believed in, while struggling through a life of chronic rejection. He was a failure who never got anywhere in the art world, despite the fact that his very own brother was an art dealer, and he tragically ended his own life, only to be finally, posthumously appreciated for all of his hard work. His story gave me hope and fueled me and made it possible for me to shrug off rejection and failure, to move modestly forward.
I would never sellout, I thought, because look, look at Van Gogh who stuck to his guns and drove himself to finally kill himself, look at how worth it it all was. Just go up to MoMA and see that great little show, Van Gogh and the Color of Night, and see those remarkable paintings, and the insane crowds of people trying to get in there. Van Gogh was fascinated by the color of night and compelled to capture those colors through paint. Never mind that color is generated by light, and needs light in order to exist, Van Gogh was intent on capture the color that he "saw." The show is a jaw dropper, and worth the fight with the crowds to see this collection of works about this one peculiar obsession of an artist who had so many.
I strongly recommend going to see this show, despite the sea of people that you will have to fight to see it. To me, it reminded me of all of the reasons that I got involved with being an artist in the first place. Quixotic ideals that I rallied around and once really believed in. DK
Friday, October 24, 2008
THINGS YOU SHOULD N't DO
THINGS YOU SHOULDN'T DO.
I went out to an opening tonight. My friend Beth Campbel has a great show up
at Nicole Klagsbrun. Then I went to another opening. Meredeth Allen...
Good show too. Edward Thorp Gallery.Then I went to this opening at Front Room which I am in, called
The Ballot SHow. Lots of good stuff in there.
Then I went to this birthday party and that was great too...
got stoned
And now THIS,
and at this fucking hour....
I went out to an opening tonight. My friend Beth Campbel has a great show up
at Nicole Klagsbrun. Then I went to another opening. Meredeth Allen...
Good show too. Edward Thorp Gallery.Then I went to this opening at Front Room which I am in, called
The Ballot SHow. Lots of good stuff in there.
Then I went to this birthday party and that was great too...
got stoned
And now THIS,
and at this fucking hour....
Thursday, October 23, 2008
Quick Questionnaire....
Questionnaire:
Yes No Questions:
1 Would you say that the top 2% of the country should get a tax break. and
get to hang on to their money, like a reward, because they obviously know what they are doing?
2 Do you believe that the people who have all the money are the ones who are
creating all the jobs that makes the economy work for the rest of us?
3 Are you willing to have a government that gets out of the way of the free market, and
take a total Darwinian approach to economics, and lets the people who know about these things
regulate themselves?
4 If you answered Yes to question 3, are you willing to allow the government to step in
when it deems necessary to fix the problems of the free market, when things get really bad?
5 Would you say that you have benefited from the economic
policies of this Administration?
6 Would you be willing to vote for a black man if it meant changing the way things are going?
Yes No Questions:
1 Would you say that the top 2% of the country should get a tax break. and
get to hang on to their money, like a reward, because they obviously know what they are doing?
2 Do you believe that the people who have all the money are the ones who are
creating all the jobs that makes the economy work for the rest of us?
3 Are you willing to have a government that gets out of the way of the free market, and
take a total Darwinian approach to economics, and lets the people who know about these things
regulate themselves?
4 If you answered Yes to question 3, are you willing to allow the government to step in
when it deems necessary to fix the problems of the free market, when things get really bad?
5 Would you say that you have benefited from the economic
policies of this Administration?
6 Would you be willing to vote for a black man if it meant changing the way things are going?
Wednesday, October 22, 2008
VIRAL MARKETING IS HARDER THAN I THOUGHT
MASTER PLAN day 2:
OK. So I admit that I am a little bit disappointed by the response and turn out to my last post. I had sent out into the ether my best swing for the fences with all of the home spun research and ground up optimism that I could muster. But as the old me would have said, "Why is it every time I try to put some extra mustard on anything, I just wind up getting it all over my shirt!"
But the new, improved me will not go there. I am thinking positive. :)
Last night I trotted out my master plan to rule the Internet through my new viral marketing strategy to think positive thoughts, and tried it out on my wife.... She was not impressed. Our conversation went something like this.
Me: How was your day?
Her: Good.
Me: What'd you do today?
Her: Go to my office. What do you think?
Me: Guess what? Today I came up with a strategy to rule the Internet through a viral marketing campaign designed to channel my positive thoughts into world domination and ultimately millions, if not billions of dollars.
Her: What does "viral marketing" mean?
Me: Ummm, you know. It's like when everybody starts thinking the same thoughts all at once somehow....like it is in the air. Sort of a grass roots type of thing , only much bigger.
So you see, interference right here at home.
My strategy has hit it's first bump in the road.
:) My response. Ha! I will remain focused. I have a game plan.
Day 2
Note to myself:
Find a dictionary written in the last five years.
DK
Tuesday, October 21, 2008
VIRAL MARKETING STARTS WITH ME

VIRAL MARKETING STARTS WITH ME.
For years now I have been trying to reinvent the wheel or come up with that million dollar idea that every body's got to have so that I can, at least for a moment, sit on top of the wave of public support and ride it for as long as possible, and hopefully off into the sunset.
I have coined phrases (Plan B -yes, that was me....) and tried to rejigger old ones (I Am Living Vicariously Through My Credit Cards...) and mixed them together on canvas and in drawings. This process has, I admit, only small returns on my investment as I have not become rich or mythologized as I had originally thought. It occurred to me recently that maybe part of my problem was shooting at the wrong audience, as I tended to point my attention towards the rarefied art market. Hey, it worked for Andy Warhol, I thought why not me. But now I set my sites on the mob. Anyone owning a computer who looked at blogs, this would be my domain and I would one day rule the cyber universe, even though I barely know how to download a photograph. I am a new man now, living my clean life existence with all of the extra money and time from not buying alcohol or cigarettes or even coffee, what possibly could stop me from generating some brilliant new material that would take off like a rocket ship and cause all the planets to Aline? What could possibly get in my way of Global Viral Marketing my way to the center of the universe, I ask, rhetorically.. . Well, the answer is chemical depression. Recently I have been feeling really shitty and full of gloom. I don't know if it was from the chemicals, the ones that I have been depriving myself of, or if it from having to look at the world in its unvarnished form (if you will allow the metaphor of drugs as varnish). So I have come to the realization that I am not going to go back and find out if what is missing is what I am missing. I have been down that road many times and recognize that all my vices were lots of fun, but alas, not a means to the ends that I was looking for. No. What this global viral marketing campaign needs is a very simple central premise. A simple smiley face to remind me that I can do it. A cheerful and catchy positive phase, that keeps on coming (I think I can, I think I can, I think I can...).
What I need is just some positive juice. In these grim economic times, I have decided to become a ray of sunshine. Oh- sure, maybe a cynical or satirical ray of sunshine, but I am only going to "go positive" from here on out. I am going to think "big" and not let the realities get in my ways. I have decided to fore go my drugs and replace them with delusion.
Yes, viral marketing begins with me. If I am going to get what I originally set out for, I am going to have to lie and cheat that smile onto my face and make it stick. Because everyone knows that a smile can be an infectious thing, and everybody loves a winner...And the Toothless Alcoholic is going to be the biggest winner of them all! You'll see.
David Kramer
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